Client Login  
Forgot Your Password? Remember me
Questions? Call Us! 1-800-680-7214
Become a Client
   You are here : Home » Marketing Secret of Successful Job ...  
Preferred Resumes Video

Marketing Secret of Successful Job Applicants
By: Harrison Barnes



EmploymentScape Chief Executive Officer, Harrison Barnes emphasizes the importance of positioning yourself well to be successful in your career.

USP is one of the most effective marketing tools. Harrison firmly believes that just as a USP is extremely important to sell a product, in the same way, your USP plays a pivotal role in marketing you to potential clients.

Your USP is that unique aspect about you which sets you apart from other job seekers. It is the reason why an employer would choose you over other candidates. Even before creating a resume, you must be very clear as to what your USP is, because that is essentially what you are offering to any employer. A lot people, according to Harrison, have never thought about their USPs. Such people offer a rudderless, nondescript candidacy that is market dependant.

How you focus your USP is critical. You need to focus your USP on one particular niche that the market needs. But though you are customizing your USP, you need to also ensure that you are capable of delivering what you promise. Your USP is the nucleus around which you will get a job and define your career. It needs to be strong and persuasive. Clearly conveying and marketing your USP will ensure your success in the job market.





Client Testimonials
"The documents look great! You must have spent a lot of time on these. If I need any more help, I'll let you know, but this is really excellent work. Thanks for the quick turnaround and professionalism too. I'm very impressed. Your company really does great work! I'm definitely going to recommend you to my co-worker. She's been looking for a new job for like six months. I hope you can help her too. You really helped me this time around. Thanks!"
E.M. , Anaheim, CA
"Thanks for all of your assistance; I'll definitely recommend your service to others."
M.C. , Knoxville, TN
+ more
Top 54 Reasons to Sign Up with Preferred Resumes
101 Resume Tips
Our Personal Guarantee!
Preferred Resumes is Tax Deductible
If you are searching for a job in your current line of work, you may claim a deduction of the expenses incurred by sending resumes to prospective employers. This deduction also includes any agency fees you pay as long as these expenses exceed 2% of your income count.
Our Personal Guarantee!
Search Jobs Direct from Employer Career Pages
 Keywords:
 Location:
 
Twitter
Home | About Us | History | Career Advice | Privacy Policy | Terms of Use | Site Map | FAQ | Press Room | The Preferred Resumes Guarantee | Tell a Friend
| Our Sites

Employment Research Institute
Shoot for the moon. Even if you miss it, you will land among the stars.
© 2024 Preferred Resumes. All rights reserved.